PG Diploma in Sports Communication at MSCE

Manipal

Excel in sports communication and turn passion into profession

The Postgraduate Diploma in Sports Communication at MIC, MAHE is formulated to train dynamic professionals skilled with both theoretical and practical expertise across the sporting world, through courses in sports reporting broadcasting, and digital content creation required for event management, promotions, and brand strategy.

You will engage in developing skills in interdisciplinary areas including sports law, psychology, and media production, while gaining practical exposure through live projects and internships, preparing you to excel in careers within the ever-evolving sporting ecosystem.

Program Highlights

Communication Fundamentals: Our program trains you to develop fundamental and advanced skills necessary in sports-related media and management roles, including writing, reporting, presentation, and strategic communication, strengthening your foundational learning.

Versatile Knowledge in Sports and Media: Our program is designed to build your interdisciplinary expertise in areas such as sports law, sports science, psychology, ethics, media production, and brand management.

Professional Skill Development: You can develop professional skills in fan engagement, public relations, image building, and crisis communication tailored for athletes, teams, and sports organizations.

Applied Learning: Our program blends theoretical and practical learning through hands-on training and practical exposure through internship opportunities, event management projects, and media labs.

Diverse Career Pathways: Our program’s interdisciplinary nature prepares students for diverse career pathways in sports journalism, PR, broadcasting, event management, brand strategy, and sports administration.

Practical Training

State-of-the-art television studios, multi camera production with PCR facility, community radio, licensed design, and post-production software.

Industry Projects

Industry tie-ups with ASCII and PRCAI along with multiple international partners and student exchange programs.

Internships

Internships and placement assistance, through placement cell services.

Practical Training

State-of-the-art television studios, multi camera production with PCR facility, community radio, licensed design, and post-production software.

Practical Training

State-of-the-art television studios, multi camera production with PCR facility, community radio, licensed design, and post-production software.

Program Details

Outcomes
Careers

Upon the completion of this program, you can:

Understand legal and ethical frameworks in sports.

Craft and execute communication strategies tailored to sports organizations, athletes, events, and fan engagement.

Produce compelling sports content across platforms, including live reporting, interviews, podcasts, and digital storytelling.

Use social media and content management systems to manage sporting events' advertising and PR campaigns.

Gain insights into sports event management, sponsorship communication, and stakeholder engagement in domestic and global contexts.

Industry and Academia Connect

Our meaningful collaborations with industry leaders and global universities enhance your career opportunities and higher education pathways

Placements

₹7 LPA 

Average Package

Admissions Path

Apply Online

Personal Interview (PI)

Merit List based on PI

Provisional Admission Notice

Admission Formalities

Program Eligibility

You must successfully complete a Bachelor's degree in any discipline from a recognized university, with a minimum aggregate of 50% marks or equivalent.

Curriculum and Fees

Year 1

You progress through two semesters combining foundational skills with applied learning in sports communication. You study courses including communication principles, reporting, sports law, brand management, media production, sports psychology, and event management, while gaining practical experience through soft skills training, internships, and practical projects to build professional readiness.

Program Duration

1 year

Total Program Fee

General:

INR 1,20,000

Total Program Fee

NRI/Foreign:

USD 1,850

Scholarships

Manipal Academy of Higher Education (MAHE) Manipal awards scholarship for its Under Graduate (UG) and Post Graduate (PG) students under the following categories.

Children of MAHE Alumni
Merit Scholarship for Wards of Indian Military & Central Armed Police Forces (CAPF)
International Scholarship
Achiever Category
Scholar Category
Achiever Category
Konkani Speaking Students
AGES Scholarships
SAGES Scholarship

Degree / Marks/ Board

UG: 80% aggregate in 12th (as per admission criteria) PG: 70% aggregate in Undergraduate (UG)

Entrance Test

As applicable to the respective program

Scholarship on program fee

10% fee waiver

Scholarship on hostel fee

Not Applicable

Room type

Not Applicable

Monthly Stipend

Not Applicable

Continuation of Scholarship

The award of Fee Waiver for the subsequent years will be the same as given at the time of admission in the first year. Scholarship will be extended in the subsequent year only to those students who have cleared all subjects in the University Examinations of previous year before the due date for payment of annual program fee. Students who are promoted to next year with failures (F) / Incomplete (I) / Detention (DT) grades, will NOT be eligible for fee waiver for that academic year. Fee Waiver will be forfeited in the instances of irregularity in attendance, proven charges of indiscipline, bringing disrepute to the Department / Institution / University etc.

Withdrawal Policy

In case the candidate leaves the course before the course completion (for any reason), he / she MUST reimburse the total program fee (as per Prospectus 2025) for the years of scholarship utilized, back to MAHE Manipal.

To Know More

100 CR⁺

Worth of Scholarships

25⁺

Program Highlights

Practical Training

State-of-the-art television studios, multi camera production with PCR facility, community radio, licensed design, and post-production software.

Industry Projects

Industry tie-ups with ASCII and PRCAI along with multiple international partners and student exchange programs.

Internships

Internships and placement assistance, through placement cell services.

Practical Training

State-of-the-art television studios, multi camera production with PCR facility, community radio, licensed design, and post-production software.

Practical Training

State-of-the-art television studios, multi camera production with PCR facility, community radio, licensed design, and post-production software.

Scholarships

Manipal Academy of Higher Education (MAHE) Manipal awards scholarship for its Under Graduate (UG) and Post Graduate (PG) students under the following categories.

Children of MAHE Alumni
Merit Scholarship for Wards of Indian Military & Central Armed Police Forces (CAPF)
International Scholarship
Achiever Category
Scholar Category
Achiever Category
Konkani Speaking Students
AGES Scholarships
SAGES Scholarship

Degree / Marks/ Board

UG: 80% aggregate in 12th (as per admission criteria) PG: 70% aggregate in Undergraduate (UG)

Entrance Test

As applicable to the respective program

Scholarship on program fee

10% fee waiver

Scholarship on hostel fee

Not Applicable

Room type

Not Applicable

Monthly Stipend

Not Applicable

Continuation of Scholarship

Withdrawal Policy

To Know More