Focus on marketing aspects such as strategies for new product development, product launch, Development of promotional tools such as visual aids, Leave Behind Literature, market survey etc. coupled with knowledge in pharmacological aspects of drugs and principles of management sciences

To provide necessary skills and knowledge for enabling the students to take up positions in Product Management Team, Training field force, Marketing Research

Main focus on HRM, regulatory affairs and IPR.

To lay foundation in human resource management aspects coupled with knowledge in financial management, economics and pharmacological aspects of disease management

To provide necessary skills and knowledge to enable the students to take up positions as HR managers in pharmaceutical companies, managerial positions in drug control administration and to teach basic aspects regulatory affairs and IPR cell