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Head - MCES 

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Dr Neeta Inamdar
MA in Mass Communication and Journalism, PhD in Online Journalism
neeta.inamdar@manipal.edu
Official Phone:91 820 2923053
Experience
  • Associate Professor  – Manipal Institute of Communication, Manipal University
  • Assistant Professor -  Narsee Monjee Institute of Management Studies, NMIMS University,    Mumbai
  • Faculty in Mass Communication – Mahajana’s First Grade College, Mysore
  • Project Fellow for a UGC Major Research Project and Guest Faculty at the Department of Mass Communication and Journalism, Karnatak University, Dharwad
  • Trainee Reporter / Sub-editor Deccan Herald, Bangalore
Areas of Interest in teaching

Communication research, Communication strategies, intercultural communication, organizational anthropology, diversity management

Top 5 research publications/ Projects

Book Chapters

 

§   Impact of sociolinguistics on integrated communication management

       Enhancing Enterprise Competitiveness (Marketing, people, IT and Entrepreneurship), Allied Publishers, 

       2007

§   Risk communication: A case study of Mumbai deluge of 26 July 2005 with Dr. Bala Krishnamoorthy

Environmental Management (II edition) by Dr. Bala Krishnamoorthy, Prentice-Hall, New Delhi, 2007

 

Research articles

 

§   The working conditions of online journalists: A study of their background, work culture and satisfaction level – Karnatak University Journal of communication, Vol. 3, No. 2, March 2004

 

§   Impact of Online Newspapers on print media: The perspectives of Editors - Journal of Communication Studies,  Bhopal, Vol. 3, No. 4, Oct- Dec 2004

 

§   Impact of Internet on Newspaper reading habits: A study of Internet users in Bangalore city - Journal of Communication Studies, Bhopal, Vol.6, No. 1, March- May 2007

 

§   Creativity and innovation in media business: A paradigm shift in newspaper marketing, Annamalai Journal of Management, Vol.2, No.1, Feb- 2008 (ISSN-0974-0406)

                                                                                                            

§   Corporatization of entertainment industry: Impact of marketing strategies on commercial success of movies, Annamalai Journal of Management, Special Issue, July, 2009 (ISSN-0974-0406)

 

§   Media Framing: An Evaluation of Australian and Indian Newspaper Coverage of the Haneef Issue, IMS Manthan – The Journal of Innovations, Vol.4, No.2, Dec 2009 (ISSN 0974-7141)